Cisco unveils Hierarchy of Needs for the digital enterprise

Cisco unveils Hierarchy of Needs for the digital enterprise

The European edition of Cisco Live took place this week in Berlin, which is a fitting location given the amount of innovation happening in that city right now. If you ever find yourself in Berlin, be sure to check out Cisco’s Open Berlin innovation center where inventive start-ups are building and showcasing solutions that run on Cisco technology.

Innovation and digital transformation are linked together like Kirk and Spock. You can’t have one without the other. At this week’s event, Ruba Borno, Cisco vice president of growth initiatives and chief of staff for the office of the CEO, gave her first-ever keynote to a Cisco Live audience. Not surprisingly, she focused on digital transformation. However, unlike many keynotes I have seen, Borno didn’t just talk about digitization at a high level. Instead she was more prescriptive and gave the audience a guide on how to proceed with making the shift to a digital enterprise. 

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